The project included designing key visual elements that aligned with the brand’s global style while being adapted for the Ukrainian market. A comprehensive visual and creative concept was developed and implemented for Lactalis Ukraine.
The visual materials — created for digital and print campaigns, promotional content, and office branding — strengthened Lactalis's positioning as a producer of high-quality, natural dairy products in Ukraine market.
This project demonstrates my ability to adapt international brand guidelines for a specific regional market, ensuring both consistency and cultural relevance.
Lactalis Ukraine is the Ukrainian branch of Lactalis Group, a major global dairy producer known for brands like Président, Lactel, and Dolce.